Lancome OSCILLATION: Vibrating. Infinite. PowerMascara

A bit of technology goes a long way. You've heard the buzz. Now experience the revolution: The first auto-vibrating smudge-resistant mascara.

Queues in New York. Waiting lists in Tokyo. Rave reviews in Europe. At a press of a button, see lashes ultimately extended, exceptionally separated, spectacularly multiplied in number.

Just apply the brush at the root of lash-line and slowly comb through your lashes from root to tip. No need for zig-zag motion. Let the auto-oscillating brush wrap every lash up to 360 degree with its exquisitely smooth formula.

Custom designed for Asian lashes, the revolution in mascaras is finally here. Experience it now at all Lancome Beauty Counters.

Product benefits

1. The polymer-based vibrating brush has been specially designed to work in synergy with the texture of the PowerMascara for optimal eyelash results.

2. A miniaturized motor (3cm) with a removable and recyclable battery allows for a guaranteed vibrating brush, even up to the last application.

3. Simply press the button for an effortless and controlled lashby- lash application, for beautiful results with no clumping.

Expertise

1. Its micro-oscillating action allows every single lash, even the shortest and hardest-to-reach, to be coated evenly.

2. The easy-to-use mascara brush ensures a controlled application so each lash is perfectly defined with no clumping.

3. This revolutionary PowerMascara lengthens, lifts and separates for virtually multiplied eyelashes.

Application

1. Push the button to activate the micro-pulsating wand.

2. Hold the button during application for a continuous micro-pulsation

3. unlike traditional mascaras where it is advisable to apply using a zig-zag motion, with Ôscillation you simply hold the wand at the root of the lash line and slowly comb through from root to tip.

4. For a natural result, 2 or 3 strokes are enough. For a dramatic result wait for the mascara to dry on lashes and reapply using the same application technique as step 3.

The mascara is available in black motion. To find out more at their official website.